Forbes contributors publish independent expert analyses and insights. Mike Dojc is a South Carolina-based journalist who covers golf. Even among avid golfers, grips are often an afterthought. If the ...

Golf Pride launches its new Zero Taper putter grip for players looking to get a consistent grip and make more putts on the course.

Everyone who plays this silly game knows how no two rounds are alike—one day the putter is cold, another day the trusty fade isn’t so trusty, and so on. Consistency is craved in golf because it can be ...

There have been some notable equipment trends throughout 2025 and, at the Abu Dhabi HSBC Championship, one brand finds itself in the bag of 100% of the field. Golf Pride are known for producing some ...

Golf Pride adds Zero Taper putter grips, featuring a parallel profile, polyurethane construction and design cues aimed at consistent hand placement.

Golf Pride’s tour rep shares insights into pros' grip habits, some of which are not much different from the rest of us. At PGA Tour events, the equipment trucks stand at the ready to help players, ...

Golf instruction is ever-evolving, but the best advice stands the test of time. In GOLF.com’s new series, Timeless Tips, we’re highlighting some of the greatest advice teachers and players have ...

Fundamentals are crucially important for a solid golf swing, but they aren’t always the most riveting topics. Alas, in 2024, our readers seemed interested in improving them. Over the past year, one of ...

Learning how to grip a golf club properly is essential when you're looking to play consistent golf. For many beginner golfers, though, they often don't understand simple fundamentals that can help ...

As part of its continued push into the modern putter grip space, Golf Pride is introducing its first Zero Taper putter grip.