Roblox Corp. will take a share of revenue from sponsorships in its games as part of a major overhaul of its advertising ...

From next year, Roblox will begin charging creators who publish brand integrations in their experiences. Gamesbeat reports that several sources - all of whom were only prepared to speak anonymously, ...

Roblox has revealed that it will begin taking a share of revenue from in-game brand partnerships starting January 2027.

March 20 (Reuters) - Videogame platform Roblox said on Friday it would take a portion of revenue from in-game brand deals ...

(Bloomberg/Cecilia D’Anastasio) — Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds since the company went public in 2021. It’s ...

Roblox (RBLX) stock drops 1.2% after announcing plans to take a cut of sponsorship revenue and adding gaming industry veteran ...

Roblox Corporation RBLX is broadening the monetization model as it looks beyond the virtual currency system. In the second quarter of 2025, the company advanced two initiatives aimed at creating new ...

Roblox Corp. will take a share of revenue from sponsorships in its games as part of a major overhaul of its advertising policies. Starting May 4, the company will update its guidelines to provide more ...

Online game platform Roblox has partnered with independent technology company PubMatic to enable programmatic media buying of its video advertising inventory. Brands will be able to gain access to ...

RBLX lifts creator payouts and invests in AI-driven discovery, boosting engagement while signaling potential margin pressure heading into 2026.